With over 13 years in the apparel industry, I’ve shaped design across performance, street, and heritage categories, blending trend insight, narrative, and technical execution to create product that resonates. My experience spans lifestyle and licensed brands including Oakley, Rusty, Manhattan Beachwear, Roxy, and Mitchell & Ness Nostalgia Co., where I’ve led women’s design and helped expand category growth significantly.

I believe great design is both purposeful and expressive: it solves a need, tells a story, and elevates how people feel in what they wear. I’ve collaborated with designers and creatives across disciplines and diverse audiences, and I bring that same collaborative mindset to every project, from initial concept to final delivery.

Whether I’m reimagining core essentials, exploring new product directions, or helping brands define their voice through apparel, my work centers on thoughtful strategy, smart execution, and intentional design.

Let’s create something meaningful together.